Sunday, 16 October 2011

post three Synergy and Marketing


















When The jam were around there wasn't any computers so they don't have an offical website but the still could promote them selfs. they did this buy the use of merchandise. Some of their merchandise was tee shits vinyl records posters and mainly tours.
The Jam also use to album signings as well.

































Here are some of the album covers from The Jam. From their first album In the city they are dressed the same they would be on stage and also give the hard looking image. In the later albums they look more relaxed and they don't dress as smart as In the city but still in the mod theme. All of the album covers are very simple for example the album All the mod cons is a shot of them in an empty room not very intresting but stating their genre.

The Jam don't use any new media to encourage audinences to participate as they split up in 1982 and the main singer Paul Weller is a solo artist now.

By Matthew Andrew Parker

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