Artist Research Assignment: Sex Pistols, Part 3: Synergy and Marketing

Since the Sex Pistols  broke up there has been little coverage of them on the TV. Johnny Rotten is now the face of the country life butter adverts on television which sometimes hints at the band. An example of this is shown in the video below.

The album art of the Sex Pistols 'Never Mind The Bollocks' represents their attitudes and image that they showcase to their target audience. It is simple and sends a message, whilst being slightly controversial It is mimicked in Never Mind The Buzzcocks showing that their image is still around and used in modern television.

The band still have merchandise on production even though they are no longer recording or playing music. This can be found at http://www.sexpistolsofficial.com/. However, the remaining band members do not run it and it is controlled by Live Nation Merchandise.

Post by Ryan Oldham